Eden Softplay is committed to safeguarding your privacy. Contact us at if you have any questions or problems regarding the use of your Personal Data and we will gladly assist you.

By using this site or/and our services, you consent to the Processing of your Personal Data as described in this Privacy Policy.

Table of Contents

  1. Definitions used in this Policy
  2. Data protection principles we follow
  3. What rights do you have regarding your Personal Data
  4. What Personal Data we gather about you
  5. How we use your Personal Data
  6. Who else has access to your Personal Data
  7. How we secure your data
  8. Information about cookies
  9. Access, Correction, Deletion


Personal Data – any information relating to an identified or identifiable natural person.
Processing – any operation or set of operations which is performed on Personal Data or on sets of Personal Data.
Data subject – a natural person whose Personal Data is being Processed.
Child – a natural person under 16 years of age.
We/us (either capitalized or not) – Eden Softplay

Data Protection Principles

We promise to follow the following data protection principles:

  • Processing is lawful, fair, transparent. Our Processing activities have lawful grounds. We always consider your rights before Processing Personal Data. We will provide you information regarding Processing upon request.
  • Processing is limited to the purpose. Our Processing activities fit the purpose for which Personal Data was gathered.
  • Processing is done with minimal data. We only gather and Process the minimal amount of Personal Data required for any purpose.
  • Processing is limited with a time period. We will not store your personal data for longer than needed.
  • We will do our best to ensure the accuracy of data.
  • We will do our best to ensure the integrity and confidentiality of data.

Data Subject’s rights

The Data Subject has the following rights:

  1. Right to information – meaning you have to right to know whether your Personal Data is being processed; what data is gathered, from where it is obtained and why and by whom it is processed.
  2. Right to access – meaning you have the right to access the data collected from/about you. This includes your right to request and obtain a copy of your Personal Data gathered.
  3. Right to rectification – meaning you have the right to request rectification or erasure of your Personal Data that is inaccurate or incomplete.
  4. Right to erasure – meaning in certain circumstances you can request for your Personal Data to be erased from our records.
  5. Right to restrict processing – meaning where certain conditions apply, you have the right to restrict the Processing of your Personal Data.
  6. Right to object to processing – meaning in certain cases you have the right to object to Processing of your Personal Data, for example in the case of direct marketing.
  7. Right to object to automated Processing – meaning you have the right to object to automated Processing, including profiling; and not to be subject to a decision based solely on automated Processing. This right you can exercise whenever there is an outcome of the profiling that produces legal effects concerning or significantly affecting you.
  8. Right to data portability – you have the right to obtain your Personal Data in a machine-readable format or if it is feasible, as a direct transfer from one Processor to another.
  9. Right to lodge a complaint – in the event that we refuse your request under the Rights of Access, we will provide you with a reason as to why. If you are not satisfied with the way your request has been handled please contact us.
  10. Right for the help of supervisory authority – meaning you have the right for the help of a supervisory authority and the right for other legal remedies such as claiming damages.
  11. Right to withdraw consent – you have the right withdraw any given consent for Processing of your Personal Data.

Data we gather, and why

Information you have provided us with
This might be your e-mail address, name, billing address, home address etc – mainly information that is necessary for delivering you a product/service or to enhance your customer experience with us. We save the information you provide us with in order for you to comment or perform other activities on the website. This information includes, for example, your name and e-mail address.

Information automatically collected about you
This includes information that is automatically stored by cookies and other session tools. For example, which pages you’ve viewed and when. This information is used to improve your customer experience and our site’s search performance. When you use our services or look at the contents of our website, your activities may be logged.

Information from our partners
We do not share any information with any 3rd parties.

Meadows and Childcare discount
We collect this data from you in person. When agreeing to be on our system to gain these discounts you will be asked if you consent to us storing your data for a period of a year from when you give it. If you do not give your consent, then we are unable to store your data and you will not be able to access these discounts. At the point at which a year is up and six months after that your data will be deleted, if you come into Eden during that period we will ask you if you want to be renewed onto our system again. We require from you Name, address (proof required with valid ID and recent bill, these details are not stored), and a photo of you. This data is static and is used as a reference when you come into Eden and use these discounts.

Party Bookings
We collect this data from you in person or on the phone. When agreeing to be on our system to book your party you will be asked if you consent to us storing your data for the period until your party and a month afterwards. If you do not give your consent, then we are unable to store your data and you will not be able to book a party through us as we will not have the information we need to move forward. Every time you book a party you will have to give your information again, and consent again. The information we require from you for this is your name, phone number, your child/children’s name, first line of your address and your email. We only use this data to contact you with information about your party.

Through email, website enquiry forms and Facebook
Any data you provide we collect purely for your benefit, so we can contact you and answer your queries and questions. We never use this data for any other purpose unless your expressed consent is given for us to do so. The information required varies form to form. All forms require you to check that you have read our privacy policy, if this is checked your enquiry will be sent and we have your permission to use it. We will never ask for your personal data through Facebook. It is always advised that you email us. If you do provide personal data through Facebook on your own accord, we take that as consent for us to use that data to contact you about your enquiry and your enquiry only, the same applies to emails. We only hold this data until your enquiry or reason you have contacted us is completed and 30 days afterwards.

Through job application forms
Information gained through job application forms will only be used if we contact you regarding the job you have applied for. All our application forms have a box to tick to agree to our privacy policy. If this is not ticked your application formed will not be considered as we will not have your expressed consent to use this information. If your details are not used to contact you, we will delete/destroy all application data 30 days after the post has been filled.

We use CCTV in our building for the protection of all staff and customers, this does mean that when you enter our building you are on CCTV. A sign informing you of this is always present on the front doors.
Our CCTV never gets shared unless we feel that someone is in danger.
Only our Managers and Safeguarding officers can re-watch it, and only then for specific defined purposes.
Our CCTV gets deleted 28 days after it is first recorded, this is to protect your privacy.
You have a right to your personal data as such you can request CCTV footage of yourself. This requires a handwritten request date and Photo ID upon the request. Requests must be put in up to 27 days after the CCTV footage date. There is an administration fee for this set at £10 which would be required at the same time as the written request. Once this has been fulfilled we have up to 40 days to provide you with the footage, this will have been edited to show you and you alone in any footage we have due to data protection.


Covid-19 update added 18/8/20:

Contact Tracing

Due to contact tracing requirements, in line with regulations you will have to sign each person you bring into the building, with a name and a phone number. This will then be kept on file for 21 days in line with regulations. After this point it will be disposed of in manner which destroys all sensitive information.


How we use your Personal Data

We use your Personal Data in order to:

  • provide our service to you. This includes for example registering your account; providing you with other products and services that you have requested; providing you with promotional items at your request and communicating with you in relation to those products and services; communicating and interacting with you; and notifying you of changes to any services.
  • enhance your customer experience;
  • fulfil an obligation under law or contract;

We use your Personal Data on legitimate grounds and/or with your Consent.

On the grounds of entering into a contract or fulfilling contractual obligations, we Process your Personal Data for the following purposes:

  • to identify you;
  • to provide you a service or to send/offer you a product;
  • to communicate either for sales or invoicing;

On the ground of legitimate interest, we Process your Personal Data for the following purposes:

  • to send you personalized offers
  • to administer and analyse our client base (purchasing behaviour and history) in order to improve the quality, variety, and availability of products/ services offered/provided;
  • to conduct questionnaires concerning client satisfaction;

As long as you have not informed us otherwise, we consider offering you products/services that are similar or same to your purchasing history/browsing behaviour to be our legitimate interest.

With your consent we Process your Personal Data for the following purposes:

  • to send you newsletters and campaign offers (from us and/or our carefully selected partners);
  • for other purposes we have asked your consent for;

We Process your Personal Data in order to fulfil obligations rising from law and/or use your Personal Data for options provided by law. We reserve the right to anonymise Personal Data gathered and to use any such data. We will use data outside the scope of this Policy only when it is anonymised. We save your billing information and other information gathered about you for as long as needed for accounting purposes or other obligations deriving from law.

We might process your Personal Data for additional purposes that are not mentioned here, but are compatible with the original purpose for which the data was gathered. To do this, we will ensure that:

  • the link between purposes, context and nature of Personal Data is suitable for further Processing;
  • the further Processing would not harm your interests and
  • there would be appropriate safeguard for Processing.

We will inform you of any further Processing and purposes.

Who else can access your Personal Data

We do not share your Personal Data with third parties.


How we secure your data

We do our best to keep your Personal Data safe.  We use safe protocols for communication and transferring data (such as HTTPS). We use anonymising and pseudonymising where suitable. We monitor our systems for possible vulnerabilities and attacks.

Even though we try our best we can not guarantee the security of information. However, we promise to notify suitable authorities of data breaches. We will also notify you if there is a threat to your rights or interests. We will do everything we reasonably can to prevent security breaches and to assist authorities should any breaches occur.

Cookies and other technologies we use

We use cookies and/or similar technologies to analyse customer behaviour, administer the website, track users’ movements, and to collect information about users. This is done in order to personalise and enhance your experience with us.

A cookie is a tiny text file stored on your computer. Cookies store information that is used to help make sites work. Only we can access the cookies created by our website. You can control your cookies at the browser level. Choosing to disable cookies may hinder your use of certain functions.

We use cookies for the following purposes:

  • Necessary cookies – these cookies are required for you to be able to use some important features on our website, such as logging in. These cookies don’t collect any personal information.
  • Functionality cookies – these cookies provide functionality that makes using our service more convenient and makes providing more personalised features possible. For example, they might remember your name and e-mail in comment forms so you don’t have to re-enter this information next time when commenting.
Cookie Name Type Description
__cfduid Necessary Used for backup and resiliency technology provided by CloudFare
cookieconsent_status Necessary Tracks whether you’ve accepted, or denied the cookie consent popup
wordpress_logged_in_[UID] Necessary Tracks your logged in status
wordpress_sec_[UID] Necessary  
wordpress_test_cookie Necessary Used to test the cookie functionality of WordPress
wordpress_settings_[setting] Necessary Used to remember any settings that you update in your profile


You can remove cookies stored in your computer via your browser settings. Alternatively, you can control some 3rd party cookies by using a privacy enhancement platform such as or For more information about cookies, visit

We use Google Analytics to measure traffic on our website. Google has their own Privacy Policy which you can review here. If you’d like to opt out of tracking by Google Analytics, visit the Google Analytics opt-out page.

We respect your privacy rights and provide you with reasonable access to the data that you may have provided through your use of Eden Softplay. If you wish to access or amend any other Personal Data we hold about you, or to request that we delete the data we have for you we ask that you submit a request in writing. Where Access is wanted we will need a postal address and a stamp included in the written request to send the data out to you. This section applies for all written data.

We provide you with the ability to manage your own personal data on this site. You can view the data we have, and request it be deleted here.

Changes to this Privacy Policy

We reserve the right to make change to this Privacy Policy.
Last modification was made 17/09/2018